Delivery settings
Decide when a campaign goes out and how fast — send now or schedule a date and time, set the delivery speed, and optionally send at each contact's local time.
The last step of the campaign builder is Review & schedule. You check what you're about to send — the message preview, the campaign details and the estimated cost — and only then choose when the campaign goes out and how fast. Nothing is sent until you confirm it here.
Review the campaign
The Review & schedule step lays out everything the campaign will send, so you can catch a mistake before it goes out:
- A message preview — sample recipients with their country and how many SMS parts each message uses.
- The campaign details — sender, included and excluded audience, and consent policy.
- The order summary — recipient count, cost per message and the estimated cost. If your balance is too low to cover it, you'll see a warning here.
When the preview looks right, open the delivery options with Schedule or send. This opens a panel where you set the timing and speed and then confirm.
Send now or schedule
At the top of the panel, choose how the campaign goes out:
- Send now — "Campaign will be sent immediately to all recipients." Delivery begins as soon as you confirm.
- Schedule campaign — "Select a date and time to send your campaign." Shortcuts jump you to in 1 hour or in 2 hours, or pick any slot on the calendar.
A scheduled send has to be at least 5 minutes in the future, and how far ahead you can schedule depends on your plan. Times use your account's timezone — unless you turn on local-time sending, below.
Delivery speed
The Delivery speed limit controls how quickly messages leave once the campaign starts. The default — As quick as possible — sends them at full speed; the other options (from At least 10 minutes up to At least 6 hours) spread the send over a longer window.
Slowing the send down is useful when a sudden wave of traffic to your site or call centre would be hard to handle — the responses arrive more gradually. For very large audiences a minimum spread may apply, so the fastest options aren't always available.
Send at the recipient's local time
Turn on Send at recipients' local time and Instasent sends each contact their message at the chosen clock time in their own timezone — so 10:00 means 10:00 for a contact in Spain and 10:00 for one in Mexico. The timezone comes from the contact's own timezone, or their country if that's not set.
This toggle appears once you choose Schedule campaign (it works with a scheduled send, not an immediate one), and it's a higher-plan feature. Instasent spreads delivery across timezones automatically.
Confirm
The button at the bottom of the panel confirms the campaign — its label matches the choice you made above:
- Confirm and send now — for an immediate send.
- Schedule campaign — for a scheduled one.
Clicking Confirm and send now is already the final confirmation: the campaign moves into preparation and the send begins once that finishes. If you chose a future date, it goes into preparation first and, when that's done, sits in Scheduled until the selected date. The stages — Preparing → Scheduled → Sending — are explained in the Campaigns overview. Editing or cancelling a scheduled campaign afterwards is covered in Managing campaigns.