Managing campaigns

The campaigns list is where you find and act on every campaign. What you can do to a given campaign depends on its stage — a draft can be edited and deleted, a sent one can only be viewed or cloned.

Finding a campaign

The list shows each campaign with its status, channel, sender, date and key metrics. To narrow it down:

• Search by name.
• Filter by channel, sender or status.
• Switch between the table view and a calendar view of scheduled sends.
• Sort the table by clicking a column header (click again to reverse the order), and show, hide or reorder columns to keep the metrics you care about in view.

Above the table, a summary of your recent performance — campaigns sent, messages, delivery rate and CTR over the selected period — sits over the campaigns themselves, each row showing the channels it sent through:

What you can do, by stage

To see the available actions, open the three-dot menu (···) to the right of each campaign; the same actions also appear in its detail view:

Action	Available when
View Details	Any stage
Clone campaign	Any stage
Edit	Draft, and also Scheduled or Preparing (see below)
Cancel campaign	Scheduled or Sending
Resume campaign	Unpaid, after topping up your balance
Delete	Draft only

Acting on several campaigns at once

Tick the checkboxes on the left of the rows to select several campaigns and act on them together. Two bulk actions are available — Clone and Delete — and both respect the same per-campaign rules as the single-campaign menu:

• Clone copies each selected campaign into a new draft. You can clone up to 3 at a time.
• Delete removes each selected campaign, and only ever applies to campaigns that can be deleted (drafts). You can delete up to 5 at a time.

If your selection mixes eligible and non-eligible campaigns, the action still runs on the eligible ones and skips the rest — the button label shows how many qualify (for example, Delete (2 of 4)). If none of the selected campaigns qualify for an action, that action is disabled, and so is it once your selection goes over the limit.

Editing a scheduled campaign

The Edit option isn't available only on drafts: it also appears on Scheduled or Preparing campaigns, though in those states you have to cancel the schedule or the preparation first. What's exclusive to a Draft is free editing: you change anything directly. A scheduled or preparing campaign already has its messages built, so editing it can't be silent — opening the editor uses Cancel schedule and edit campaign: the campaign returns to Draft, its prepared messages and tracking links are cleared, and you can change the message or the audience and schedule it again. (Preparing the send again can take a few minutes for a large audience.) The build steps are in Creating a campaign.

Cancelling a campaign

Cancelling is available once a campaign is scheduled or sending, and it's not reversible — a canceled campaign stays canceled.

• Scheduled (not started yet) — the send is called off; nothing goes out and nothing is charged.
• Sending (in flight) — the remaining messages are stopped. Messages already sent still count and are billed; the rest are not.

Cloning a campaign

Clone campaign copies a campaign's message, channel and sender, audience and delivery settings into a new draft — without its schedule or its results. It's the quickest way to run a similar campaign again or to branch from one that worked: clone it, adjust, and send.

Deleting a campaign

Delete is only available for drafts (campaigns that haven't started sending). It removes the campaign and everything configured in it — all configured data will be lost — and can't be undone. Campaigns that have sent, or been canceled, stay in the list as read-only records; there's no separate archive.

Resuming after Unpaid

If a send runs out of balance mid-way, the campaign pauses as Unpaid. Top up your balance and Resume campaign to send the remaining messages. The states a campaign moves through are explained in the Campaigns overview.